Wii Play Australian Review
Nintendo has taken a shrewd approach to marketing the Wii. It’s campaign is more akin to that of Apple’s iPod in conquering mass-market penetration through form and function, rather than latest and greatest hardware. One of the most effective ways of reaching this broader market, affectionately referred to in Nintendo-business-speak as Blue Ocean, has been through the carefully plotted release of Wii Play, coming bundled with a wiimote.
Why is this shrewd? The answer is clear - surely this ‘game’ won’t shift units based on inherent gameplay, particularly when stacked up against higher-profile games that burn much more brightly in the public eye. So, instead of whacking a bargain price on this disc and calling it a day, Nintendo has assembled a ‘training package’ of sorts - a kind of beginners’ guide to the wonders of the wiimote, if you will.
Like Wii Sports, the pack-in sports game compilation, Wii Play aims to demonstrate the range of functions the Wii is capable of, while teaching-through-playing, rather than reading a manual. Included are 9 games that immediately struck us as somewhat familiar. Several of these titles, in more basic forms, were how Nintendo originally introduced the press to the motion-controlled concepts behind Wii. Only makes sense that Nintendo included a couple of these, nicely reworked, in Wii Play.
Source: IGN
Filed under: Gaming
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